REIWA
Representing over 1,100 agencies and more than 90 percent of operating real estate agents in WA, REIWA is the state's peak body for the real estate profession.
Perth based business The Alfresco Factory is renowned for producing quality hand-crafted wood fire ovens and outdoor kitchen supplies. Following an exciting rebrand and expansion in 2017, they approached Bonfire.
Increase in online sales as a result of SEO.
Keywords ranking on Page 1 of Google within the first eight months.
Increase in organic traffic to the website in the last six months.
Results as of June 2018.
As part of a rebrand, The Alfresco Factory launched a new website. Unfortunately, the new domain’s performance negatively impacted the company’s online presence and dramatically decreased sales. The Alfresco Factory urgently needed help with their digital marketing and highlighted the following business goals:
To reach The Alfresco Factory’s business objectives, Bonfire identified the best solution would be to create a digital marketing strategy using organic search marketing. Since its implementation, Trent and Jonelle have noticed significant results. As of June 2018, there has been a 15% increase in sales and organic traffic to the website has continued to grow each month. Within the first eight months, 74% of selected keywords ranked on Page 1 of Google. While organic traffic has increased a tremendous 127% to the website in the last six months alone.